3.1 Web Research
Website Moodboards:
Analyse and describe the user experience of your favourite site:
This website has several interactive elements that make exploring and navigating fun. There are motion graphics for each section. There are also smooth motion graphic transitions between pages.
The logo in the top left corner animates when loading. There is a navigation burger in the top right-hand corner. When hovering over links such as in the navigation bar, they change to indicate 'clickability'. There are some buttons that take you to other websites, and these are interactive.
You can either scroll, as prompted by a moving mouse icon at the bottom of the page, or by clicking on the menu bar. The menu bar indicates when you are changing pages and shows where you are up to with little bars.
There are some videos that automatically play in some segments, that sit next to text boxes (these have a drop-shadow style).
The website's style and the colour palette is consistent which makes the website harmonious as a whole.
In terms of hierarchy, the main titles are smaller than the sub-headings, but they have a diamond shape next to them and are coloured in contrast that makes them stand out.
Additional websites:
This website is very savvy in terms of user experience. The quirky, unique, interactive qualities it has makes it a website worth spending time on.
Functionally and aesthetically, this website works well and is very user-friendly in terms of scroll-ability and titles to click, and the text and imagery work well together.
Again, this website is based around user-scrolling and has imagery and text that work well together to create a visually engaging site.
This website is very interactive, based around user-scrolling and has imagery and text that work well together.
Wire Frame of 350
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